Branding | Illustration | Collateral
Green hollow acres
The owners of Green Hollow Acres reached out to me as they began to start their business and farm, on the same property where they lived. We began by determining the best name to speak directly to their core audience and demographic, while highlighting the best parts of what they had to offer, local, organic flowers, produce, jams, and food.
The resulting brand took shape, with a wide range of visual assets and illustrations to support the identity. You’ll see a goat carrying produce on its back, an adorably shaggy highland cow, and typography and colors that take you to the farm before you’ve ever visited.
Branding
Humanistic and organic (pun intended) typography and colors. Slight decorative elements while balancing rustic and modern styles.
Illustrations
A wide array of visual illustrations showcasing the best parts of Green Hollow Acres farm.
Collateral
T-shirts, business cards, packaging, and even bumper stickers to bring the full identity to life.
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